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<h1><span>KEYNOTE: Andrew Donaldson – Founder of Take Back the City</span></h1>
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<p class="summary">2.40pm</p>
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<img alt="" src="/uploads/5232d0bf01d7e.jpg" unselectable="on">Created Northern Ireland's largest and most influential social media network. #TakeBackTheCity. Revolutionised the hospitality and tourism sector in N.Ireland via social media with a self funded initiative that reminded residents and visitors to support their local businesses, creating a buzz and positivity about the city of Belfast during one of its most difficult periods.
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Andrew is now an “influencer” on all aspects of life from food critic to politics and championed the use of social media for advertising which is now being adapted by local businesses. Andrew now manages social media for local businesses and his network was used for high profile events like the World Police Fire games, Global Party and music festivals.
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Andrew is now part of the Concentrix Social Media Centre of Excellence in Belfast, delivering world-class social media services to a host of clients globally.
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<a href="https://ilovethiscompany.eventbrite.co.uk/">RSVP Now!</a>
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