www.yourwebsite.com
www.yourwebsite.com
Don’t offer steps or strategies for people to implement - just recommend a list of things they can buy to help them out.
Include a brief description of why you think this tool is worth recommending. Have you used it yourself? Did it provide good results? Be sure to include the price and web address where people can purchase this product.
Keep the format for each tool consistent. Include a short description, a reason for your recommendation and details of where people can find it.
Good recommendations help to build trust. The feel-good factor of using a new tool will always be attributed to the person who recommended it - that's you!
Some Other Tool
People are attracted to tools because it gives the sense of a quick fix. You can get a tool instantly - there is no work involved. "If I buy this tool then I will achieve better results.
This is a statement that reinforces my position as an expert in my industry. A reader should trust me more after reading the content in this publication, so it's the perfect opportunity to move onto the next step.
"After I spoke to the person who wrote these email templates, I was able to charge more for my products and services. This helped me to win more customers and become the best in the business"
- Joe Bloggs
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This is some text that goes underneath the headline. It can be used to describe the image opposite.