3 Ways Employee Engagement Can Boost Company Culture
By altering how you look at employee engagement within your company, you can transform the way you do business, allowing you to drive improvements in your bottom line.
Once you choose the company culture you want to cultivate in your company, the fastest way to make it a reality is to engage your employees in its creation. If you read recent Gallup studies, however, using employee engagement to nurture a company culture is not something many companies are doing.
Steve Crabtree at Gallup wrote an article entitled Worldwide, 13% of Employees Are Engaged at Work; it reports that the Gallup's 2012 study shows employee engagement to be very low.
Only 13% of employees worldwide are engaged at work, according to Gallup's new 142-country study on the State of the Global Workplace … about one in eight workers … are psychologically committed to their jobs and likely to be making positive contributions to their organizations.
How to Boost Company Culture Through Employee Engagement
If you can boost company culture by cultivating an engaged workforce, the benefits of improved financial results and a competitive advantage are yours to enjoy, since so few companies are currently successful in this feat.
Here are three ways an engaged workforce gives your company culture a boost:
1. Engaged employees know they have an active part in shaping your company culture, so they work harder to achieve cultural objectives.
2. Engaged employees report positively on your company culture on social media and within their social networks, promoting it as a great place to work.
3. Engaged employees feel they have a voice and aren't afraid to offer constructive feedback and make suggestions for improvement.
Some of your greatest ideas for innovation can come from within your workforce – positively engaging employees not only promotes and nurtures your company culture, it can fundamentally change the way you do business and drive bottom line improvements.