If you are a sales or business person who could benefit from being MASSIVELY more

INFLUENTIAL or PERSUASIVE in work, selling or a persuasion contexts, then you will

want to click on the link below to learn more on how to "steal" other peoples anchors.

It's one of the QUICKEST and more POWERFUL ways to influence others and learn

how to attach good feelings to your service.

In Robert Cialdini's world famous book on Influence called "The Psychology of

Influence and Persuasion" he quotes Alfred Whitehead a renowned British philosopher

who said:

"Civilization advances by extending the numbers of operations we can perform without

thinking about them."

In the modern age of the 21st century where we each have literally hundreds and

thousands of things requesting our attention every day and sometimes in any given

hour, our bodies have had to rapidly develop ways to FILTER STUFF out

and MAKE QUICK DECISIONS about what things mean and ultimately what we will

DO.

Childini called these "shortcuts" and went on to say that "We can't be expected to

recognize and analyze all aspects in each person, event, and situation we encounter in

even one day. We haven't the energy, time or CAPACITY for it."

THIS OPENS A BIG OPPORTUNITY AND POSSIBILITIES to the skilled communicator.

How? Well before I get into precisely how let me tell you a short story.

The other day I was out with my girlfriend who was window shopping and we walked

up to a big Ann Summers Store (for those of you in the US, think Victoria's Secrets). The

big red card swinging in the window, surrounded by the most elaborate and jaw

dropping lingerie grabbed both our attentions.

The sign said "50% off ALL lingerie, today only".

Suddenly my girlfriend screamed "Ahhhhh we HAVE to go in!" and proceeded to grab

my hand and dragged me in the store.

Now the question I have for you is, have you ever had an experience like that happen

to you?

Where you just saw something and INSTANTLY every part of you was FOCUSED on it

and your emotions went into overdrive? You just had to have it!

I know I have... many times. For me it happens whenever I see the very latest

technology goodies, great movies or mind blowing good products.

Retailers know all about these secret "shortcuts" and those that do really well know

exactly which hot buttons to press that instantly capture our attention and cause us to

make mental shortcuts, which as Cialdini went on to say cause us to ... "RESPOND MINDLESSLY when one or other of these trigger features is present".

These triggers are just that powerful, and BECAUSE our minds are forced to make

these mental shortcuts to simply keep up with the constant barrage of stimulus coming

at us, we are WIDE OPEN to having both others and ourselves be TRIGGERED

UNCONSCIOUSLY.

But just how can we tap into these mental shortcuts?

Before I tell you, if you are reading this and saying to yourself "Yes! I'd LOVE to be able

to tap into these powerful mental shortcuts!" then I want you to go DIRECTLY to this

link before you read any further:

Now right at the moment when my partner was in a state of literally uncontrolled "Go

For It - Get Out Of My Way" action I did something very cool. I stole her anchor!

How? Simple, there are many ways to steal someone's anchor and the results are really,

quite literally amazingly powerful.

I know my partner very well, so the strategy I used with her was different to the more

SUBTLE and COVERT techniques I typically use. But you can use this with people close

to you.

I repeated exactly the same "Ahhhhh" scream she made and repeated the phrase using

the same rhythm and intention she used... RIGHT when she was in the middle of her

frenzied state ..

With two repetitions her neurology had made a new association and a new mental

shortcut was born.

'Stealing' anchors is something I use every day when I am relating with others. It's ONE

OF THE QUICKEST ways to RAPIDLY ELICIT POWERFUL RESOURCES in others

without all the traditional over used and clunky training room patterns of anchoring ...

In business situations, particularity when I am having one to one meetings with senior

members of large multi-national companies or if I am in a meeting context on a

consultancy engagement I will rapidly collect and utilize the anchors of the attendants

there.

Simply put, if you want to be effective in being able to powerfully influence and

positively impact others, learning how these unconscious shortcuts/triggers work is

one of the MOST BENEFICIAL THINGS any serious communicator can do.

The power of these shortcuts, of anchors on others is not just limited to humans. We

see examples of this in nature as animal behaviorists have known for a long time.

Chilidini tells a fascinating story where many creatures in nature have learnt to steal or

"mimic" the mental shortcuts that other animals, as these mental shortcuts TELL THEIR

BRAIN what to do. For example there is a type of killer female firefly called Photuris

that has learnt to crack the mating code of another type of male firefly called Photiunus.

Naturally Photiunus males have learnt to avoid killer Photuris females. However this

cunning female has discovered that whenever she mimics a special blinking pattern, it

triggers in herunsuspecting prey a SIGNAL to mate. The behavioral tape of"fly to the

female to mate" is triggered and unfortunately to the mindless male firefly, he will fly

into his death.

Knowing how to consciously and positively set, trigger and "steal" the unconscious

shortcuts or anchors of another, is a VERY POWERFUL communication tool.

It's critical to effective change work, being more successful in business or sales and

allows you to evoke all manner of resources from yourself and others.

I wonder how mastering this skill could benefit you?

Go out today and look for opportunities to practice this specific example of how to

steal someones anchor. The results you can get ... will amaze you as they have for all of

those highly skilled NLPers who have learnt to masterfully anchor.

The techniques and strategies you learn in these newsletters are VERY POWERFUL, so

remember with power comes responsibility. Don't be an NLP ass, please always use

your skills to benefit and elevate the experience of others.​

To your success,

Tom

If you'd like to feel CONFIDENT, at ease and CERTAIN that when you set an ANCHOR

it works, then make sure you go visit 30 Days To Masterful Anchoring, it's the most

comprehensive program on anchoring ever created.

One of the most common questions people have around anchoring is "What should I

do if my anchor doesn't work?" ... well let's look at some of the most common options

I've observed and then we'll look at what those who have mastered this area of NLP do.

Option 1) Get a tightening in the chest, stop breathing momentarily and say something

particularly unhelpful to yourself!

You may laugh at this, but countless NLPers can and have recounted this type of

experience when they tried to set an anchor and it went badly....

What's 'badly' I hear you say... funny you should ask because for most people, it's not

like the person they were trying to anchor even noticed or started looking weird at

them or said to themselves "that person is doing that NLP stuff on me".

No usually badly means nothing more than they didn't get the result they had wanted

AND they felt awkward about it.

Has that ever happened to you?

Option 2) Quick breathing from the chest, feeling of blood diffuses from your face, and

heart begins to beat faster and faster ...

This response is also an oldie but a goodie.

I've seen it many times, particularly with new NLPers who have just come off super

high after a practitioner training and don't know how to anchor on anything

other than the Knee and ONLY if the other person plays along.

So let's look at how a skilled master of anchoring handles the situation when they don't

get the anchor they want ...

If you can relate to the uncomfortable feeling that comes when your attempt to anchor

crashes and burns, then please go direct to this site now before reading any further

You see over the past ten years I've seen a lot of people train, talk and demonstrate

some great NLP and the one thing that EVER skilled NLP trainer and Master Trainer

does is intentional use of anchoring. Period.

Simply put, if you want to be able to do the more cool and fancy stuff of NLP you need

to be able to anchor in a one to one and group situations with ease. And there is a

SECRET to how they do it ... it's this:

YOU DON'T STOP UNTIL YOU HAVE THE APPROPRIATE RESPONSE YOU WANT.

If you fail to get the response you want, if the anchor you set simply didn't work then

there is only one consistently proven option to getting what you want ... then simply

REPEAT THE PROCESS but LEARN from the feedback you got....

Perhaps you didn't have a good enough state elicited, perhaps you need to build up the

response potential of your listeners, perhaps you didn't even have their attention in the

first place....

There are many things that can go wrong when you try and anchor... yet a skilled NLPer

knows there are only a few things you need to keep track of, to do it masterfully every

time.

So next time, if when you attempt to anchor, you flak out and mess it up, STOP, recoup

your thoughts and try again... but this time learn from what you just did and do it again... and again UNTIL you get the result you want.

To your success,

Tom

If you'd like to learn how the ORGANIZING PRINCIPLES on how to apply the awesome

power of anchoring to yourself, so you can BLOW THROUGH BLOCKS and

CONDITION NEW EMPOWERING RESPONSES, then go check out this site

Of all the resources available for becoming more successful, happy and fulfilled,

perhaps none is more well placed to make this happen automatically for you than using

the power of NLP anchoring.

Yet the truth is MOST PEOPLE DON'T KNOW HOW TO BLOW THROUGH LIMITED

HABITS QUICKLY AND EASILY. Why? Well one of the reasons is while there have been

hundred, indeed thousands of ways of creating change in your life, most of them

involve some type of mental rehearsal and practice before you can use them.

Take positive thinking for example, most people have heard of the practice of

'remember to think positive' because "what you focus on expands", but as world

famous personal development Guru, Tony Robbins said: "the problem with positive

thinking is you have to remember to do it!" If you forget, to keep thinking positive

after, say you have lost your temper, eaten that extra pie yet again then thinking

positive isn't going to help.

This raises a better question, what keeps people feeling stuck?

THE NUMBER 1 REASON PEOPLE DON'T CHANGE QUICKLY ...AND HOW TO

OVERCOME IT​

I've been helping people change their lives for over fifteen years and after studying

method after method for creating lasting change (including interviewing the top master

trainers in the field of NLP), I've realized the number ONE reason people fail to change

is ... INERTIA ..

Inertia is that feeling that everything is going to stay the same, that no matter what you

do, you just can't see things changing. And this is something very common for most

people. It's kind of like the never ending holding pattern people find themselves in.

Even following Tony's approach of "infuse emotions" into your positive incantations

isn't going to help... if you don't feel you have the energy to get yourself all fired up and

shouting out "every day and every way I'm getting better and better".

Now this isn't a criticism of that technique, rather it is testament that if you have tried

lots of techniques before, to help you overcome blocks and emotional challenges then,

perhaps you could use something that doesn't require you to "remember" in order to

get the great benefit.

Yet there is one technique that I, and thousands of others have used, to create rapid

change for all manner of problems... and that is anchoring.

So just how can you use anchoring to change your life and overcome, indeed, blow past

obstacles?

So let's look at some of the powerful things that anchoring can be used for:​

This is probably the most common use of NLP style anchoring. By the way you don't

always want to elicit powerful positive emotions... sometimes it makes better sense

that the person experiences feelings of immediate loss or fear... such as would be

useful if someone had a bad habit of cheating on their partner and wanted to break

that pattern so that every-time they saw someone they would normally flirt with, that

boom, they instantly get the feeling of loss and what could happen... if they pursued

that behavior.

​

2. Overcome Inertia Immediately​

This is one of my favorite patterns of using anchoring to change the quality of my own

or clients lives. For example try this one out for yourself. Next time you find yourself

procrastinating where you find yourself putting of say exercising, immediately make a

mental note of the trigger that fired the procrastination off. This may be seeing the

coach, that episode on TV that you told yourself you "had to watch", whatever.

Let that emotion pass you by and later when you've let that pattern run its course, take

5 minutes to condition a new anchor where when you see/hear the trigger that kicks

off the procrastination pattern, you automatically swish the new pattern of how you

want to be into mind AND the experience of you instantly get a powerful FEELING of

doing the activity that you want.

Your mind-body can learn this new pattern very quickly, you only need to take 5-10

minutes to condition it into your body, so that next time you find yourself in the

situation where you would normally put that activity off, your mind-body fires off the

right response you want, without you needing to "remember" to do it.

3. Condition new patterns of behavior​

Anchoring can't change everything. Indeed the big problem for many people who have

learnt NLP is they have got lost in thinking that one technique is the magic bullet over

all others. What people who learn anchoring the way Master Trainer Michael Breen and

I teach it, is to also learn all the other methods that must come BEFORE the anchor in

order for it to work effectively in creating the result you want...

However those that have developed masterful skill with anchoring can use anchoring

to entrain themselves and others to establish new patterns of behavior. If you are

familiar with the Strategies model as defined in NLP then you will know it can be a very

powerful tools for doing all manner of things.

NLP Anchoring is one of the key ways to "install" new patterns of behavior in others.

So go out today and look around for opportunities to blow through your own personal

limitations and blocks, using the power of anchoring.

What is one area where you would love to have more control, freedom and power?

Once you figure that out, go put some of the patterns I outlined here into action, and

notice how quickly you can change.

To your success,

Tom

It is the most successful specialized course on teaching you precisely how to anchor

others effortlessly.

Neuro-Linguistic Programming is widely regarded as the leading technology for

communication available today. It is no surprise then that we would find the very best

communicators have spent considerable time learning everything they can from this

field. Perhaps one of the skills most sought by any professional or successful

communicator is "How can I anchor an audience?"

If you have ever attended one of those $5,000 to $20,000 NLP trainers training

programs, then most likely you were told, when you anchor an audience for one state,

go over here to this spot on the platform, and when you want to anchor an audience

for another state then go over to the opposite side of the platform ...and so on and so

forth.

When I first attended my NLP trainers Training many years ago I wondered, if that is

the way to anchor an audience then how come Dr. Bandler and other top trainers

simply sit on a stool and almost never walk around the stage to anchor? Well when I

understood the real story behind how anchoring works, I realized that you NEVER

NEED TO WALK AROUND A STAGE TO ANCHOR SOMEONE.

There are only 3 things every expert communicator needs to do in order to anchor an

excel at anchoring an audience, and typically these are almost NEVER taught on high

priced training's (or indeed most other training for that matter).

So let's review what you need to be able to do in order to anchor well in group

settings....

1. Start With The T.O.T.E​

The T.O.T.E. framework, which stands for Test-Operate-Test-Exit is always present

when someone is really good at anchoring. Simply put, this fundamental model of NLP

is designed to make sure you have a clear idea of what it is you are trying to achieve

and have clear criteria for when you know you have achieved it.

Most people struggle at anchoring in a group context because they have not got

a clear idea and strategy for what it is that they are going to anchor. So LONG before

you start walking around the platform looking to mark out "this is my happy state

spot", and this is my "confrontational state" spot etc. get clear on what you are trying to

achieve.

2. State Planning & Learning Your Content​

The second thing you need to do is to plan out your states, or state planning as we call

it in the field of NLP. This means before you get near a stage or a group communication

context you plan out what states would be useful for your listeners to be in, in order to

receive your communication.

For example if you are a sales person and you are looking to have more customers buy

from you, well perhaps the states of "confidence, trust, desire" would be useful states

to elicit in your prospect. If you are a teacher, then the states of "alertness, interest,

curious" would be useful.

Whatever field you currently use NLP in, figure out AHEAD OF TIME, what states

would be most useful to have your listeners in.

Once you have figured that out, then make sure you fully know your content. This

means you can say what you are going to say in your sleep! It means that you know

your "line" so well, that you can FOCUS on the one to one or one to many

communication such that, you can notice and anchor the relevant state's when they

come up or you elicit them.

If you don't know your content really well, then you will most likely get in a "brain

jam" and be "up in your head" thinking about what has to come next and if you are

setting the anchor right ... and so you will not be externally focused, watching for the

perfect time to place your anchor!

3. Anchor and Test BEFORE moving on​

Once you have done steps 1 and 2 above, now it is time to get into action and to

establish your first anchor. Always have a clear idea in your mind, before you talk, what

kind of anchor you plan on using. After you become highly skilled you won't need to do

this, but in the beginning this makes the whole process much easier.

Once you have elicited the state you want from your audience (whether that is 2

people or 2,000 people) then set your trigger for that anchor and then move on to the

next topic. Then after you have changed their states, fire off the anchor and see if you

got the response you had planned for. If you have, well done.

If you haven't then repeat the anchoring process and do it even better the next time.

If you would like to learn a very easy way to do all of the above, and indeed much more,

like how to chain states so you can have a very powerful effect on others then go direct

to 30 Days to Masterful NLP Anchoring and get your hands on our 4 week, step by

step training program. You will be delighted you made this investment and see your

rewards soar.

So the next time you want to anchor in a group context, remember to keep these three

rules of thumb in mind and you will find you too can anchor like the experts and enjoy

even greater success and reward.

Not everyone can be a masterful communicator, but those who know anchoring really

well almost always are. With clear simple instruction you can achieve really powerful

results.

To your success,

Tom

Just about everyone wants to be more influential today. Whether for you that means

more influential with yourself or in a work situation, anchoring is probably one of the

best skills in the entirety of NLP, that you can develop to be highly influential in any

context.

If there is one skill worth developing over most others it is the ability to be able to

influence. In NLP we have a saying "he who sets the frame controls the show", well the

other key saying that you may not have heard is "she who sets the state controls the

outcome".

In the context of influence, anchoring is one of THE most critical skills to develop.

Think of this:

Bill Clinton called on NLPer Tony Robbins, when the chips were down and he knew he

was facing a serious grilling at the impeachment.

Why? Well according to reports it was to

1) get him focused

2) help him with his state during questioning and

3) to give him the resources to drive through and see the challenges to the end.

I don't know exactly what did happen when Tony and Bill meet, and by all accounts Bill

holds Tony in high regard, but what I can bet is that Tony used a mixed of his "human

needs psychology" and evoking and installing a series of powerful anchors in the then

President.

Tony didn't have a lot of time to get Bill on track but yet was able to do so rapidly. How?

By using and understanding the number 1 way to influencing others

...and that key is, when you want to anchor anyone you want to pay first and foremost

attention to THE EFFECT, THEIR COMMUNICATION HAS ON THEMSELVES.

I'll repeat that again, because it is one of the most important principles to get, when

mastering anchoring.When you want to be more influential with another human being,

pay close attention to the effect of the person communication on them self.

So what do I mean? Well, today when you are with a friend start asking questions

about something you know they are passionate about or like intensely. Then SIT BACK

and look to observe what is the impact of the person's communication on themselves?

There will be a very OBVIOUS PATTERN.

What you are looking for is what is the signal they use (it could be a hand movement,

the rate of speech etc) that instantaneously evokes a strong state in them.

When you NOTICE this, make a mental note of it in your mind and then later when

talking about something unrelated play that exact same gesture back to them. If the

trigger for them was they spoke very quickly when get excited then use that same

physical expression and indeed the same keywords they used, such as say "brilliant" or

"superb" etc.

When you do this, you will be using their own anchor on them to trigger a specific

response.

THIS IS ONE OF THE BIG SECRET'S to being able to produce superior results with

others in a FRACTION OF THE TIME, and requires very little effort on your part.

So go out today and practice, you will be blown away by how effective this one

technique is.

Just how better would your life be if you could positively effect the lives of friends,

colleagues and clients using this and many of the other powerful principles and

techniques taught in 30 Days To Masterful Anchoring? Don't delay, get your copy of

this number one NLP anchoring course.​

To your success,

Tom

Note If you would like to be able to make the opposite sex feel great on an ongoing

basis then check out 30 Days to Masterful NLP Anchoring.​

This is the most powerful (and successful) Anchoring program available today. Go check

it out.

One of the most common questions I've been asked over the years is how do I anchor

women/men?

Everyone and their dog these days seems to have heard about this "things called NLP"

and "how you can make women feel great and do what you want" (this is the line I hear

most often from people new into the speed seduction community).

The reality is;

YES OF COURSE YOU CAN MAKE WOMEN OR MEN FEEL GREAT.

And if you are a woman reading this, then it's true you can also make a guy feel madly

attracted to you (in fact anchoring and a few things ALL men are conditioned to will

make this even easier).

But let's get back on topic ...The interesting thing is most guys I've met who have

studied speed seduction still think of anchoring as some kind of knee-touching event

and are far too obvious and clumsy when it comes to anchoring.

So how do you do it so that it is totally transparent and in the same time invisible?

That's a good question... so I'll answer by telling you a short story.

A while back I decided I wanted to meet someone hot and who I could be deeply

attracted to on all levels. Like many things in life I knew that dating, like a good wine, is

a numbers thing, you need to get your hitting average up, so I attended a speed dating

event that a friend asked me to accompany him to.

Well when I say asked, it was more like begged and pleaded, but in a good way. And

boy was I in for a wild time. If you have never been to a speed dating event then go get

yourself booked in on one.

Simply put, these kind of situations are fantastic learning and practicing opportunities

for mastering anchoring, getting skilled at connecting with women and generally having

a fun time.

So here I was, in a chic purple coloured underground bar, it was like something from

The Fifth Element and there were 20 girls and guys all sitting down ready to start.

Speed dating is where you have just 3 minutes to make an impression on the other

person and get them to score you as "yes - I'd like to meet again".

My objective was simple, I had a very clear T.O.T.E, which was

1. Make every woman I meet laugh and feel great

2. Have a great time and have fun

3. Get at least three dates from the night

Notice how my intention was clear, and I started by focusing on how I was going to

make the other person feel great first.

Most guys when they try to make women feel good or anchor them start by focusing

on themselves first and making things deadly serious.

So before I tell you what I did, let me tell you how I got on...

90 minutes later I had successfully achieved my objectives, had 19 out of 20 women

click me as Yes and even though I didn't reciprocate for all Yes's, I spent the next several

weeks dating a different woman every night. And no it's not because I am so great or

an "alpha male" (in truth you don't need to be), but rather is because I made each

woman I dated feel great, and glow with energy every time.

Note If you would like to be able to KNOW with total certainty that you can make any

woman or indeed any human being feel great then go get your hands on 30 Days To

Masterful NLP Anchoring - you will be delighted you did and your anchoring and state

elicitation skills will rocket.

So what did I do to get this result? Simple - I did three simple processes you can use

today to start creating a similar result for yourself.

THESE THREE POWERFUL PROCESSES ARE:

1) I lifted MY energy, so that every woman I meet instantly had to follow and in doing

so began to "feel differently"

Lifting your energy is key if you want to be more attractive to anyone.

Study after study shows that most people are leading lives of "quiet boredom or

desperation". Generally people (men and women included) are bored and are looking for

someone or something that has real energy and passion in their life (BTW passion is

infectious and highly magnetizing)

2) I evoked powerful states of fun, playfulness, desire and deep interest typically within

the first minute.

When you know how to elicit states well then you by default are good at three things a)

noticing what is going on in front of you b) being flexible to adjust your own behavior c)

and controlling your output (i.e. your body language, voice and tone)

So all I needed to do was pay attention and quickly calibrate to the attributes of the

person in front of me and then adjust my response.

For example, there was one woman there who was a doctor but exuded a very

authoritarian body language and three guys that sat down with her told me at the

interval they felt like they were in surgery being examined!

And they all told me to be careful when I sat with her... this made me even more

determined to break her state and to get her to laugh which I did. How?

I told her a story about some people being uptight and not feeling that freedom to let

their hair down and get comfortable amongst friends they haven't met yet but would

like to ...

... and instantly her state changed as did her body language and she switched from

being reserved and cold, leaning back and holding the scoring card to warm and leaning

in and now giving me a soft warm smile.

At a different table I came across this woman who was clearly highly nervous (she was

rapidly chain smoking and knocking drinks back), so I opened up by joking if she had

any spare smokes for me, as I pretended to look around nervously. This instantly got

her to laugh and we got on like a house on fire from there.

3) Once I was sure I had lifted the energy of the woman I meet and had evoked a

powerful state... I anchored it!

Simply put anchoring a woman is EASY. And if you are a woman reading this it's not

funny just how MANY ways a woman have of instantly firing off well worn anchors in

Men to make them feel great and remember you all of the time.

If you have been following along, reading all the previous content then you will know

that anchoring IS NOT the technique. If you are curious as to WHAT technique I used

when I anchored, it varied.

Mostly it was auditory and visual. I didn't know these woman and in a speed dating

context touch... of any kind is especially obvious... unless of course you are using it as

part of an intention

...So as the night ended I remembered thinking "this has been one of the most fun

things I've done in a while" and I remembered thinking how I had achieved what I had

set out to do. And the cool thing is, through changing people's states, for no other

reason than I wanted to make people feel great, I met one of the craziest and most

beautiful woman who I have been happily dating for several years now.

So go out today and have fun anchoring the opposite sex. It doesn't matter if you are in

a relationship or single right now. Making others feel great is fun, easy and extremely

worthwhile.

To your success,

Tom

Would you like to be able to anchor others effortlessly? Would you like to have the

confidence to know you've finally 'got' how to anchor? Then check out

OK - here's another big question that I've heard from many new and even experienced

NLPers... "What's the secret to remembering to anchor?" ..

And when I ask for a little more they usually tell me "I always seem to forget to anchor

when I am in a meeting, and then afterward I wished I had, can you help?"

This is a common experience for many people when they don't understand what

anchoring really is. It's not their fault, it's just that most of the information out there in

books and indeed still on many NLP training's focuses on anchoring as THE technique.

I thought about this question for some time and to be honest I was confused, how

could someone not remember to anchor? And then one day it hit me ...

THE MAJOR REASON WHY PEOPLE FORGET TO ANCHOR:

The major reason why so many people forget to anchor is because they have

DISCONNECTED anchoring from the ONGOING COMMUNICATION THEY ARE

HAVING.

Think about it, if you thought that anchoring was a technique and you then went in to a

meeting you would then have to focus on remembering to do "this technique"

somewhere in the communication.

Most likely this would feel ARTIFICIAL and so you either would get lost in the content

of your conversation (as happens for many) or you would be TOO focused on trying to

do the technique.

Either way the situation sucks.

So how do you always remember to anchor?

There is only ONE thing you need to do, to always remember to anchor.

And that is...

Set a clear intention up front for how anchoring will help the purpose of your meeting.

This means if you are going to have a meeting say on getting that project done on time

(GTD), then anchoring a state of desire would be useful in the participants.

So write down on your notepad (GTD -> Anchor Desire)

Then when you are in the meeting you know your first goal is to evoke a state of desire.

After a little you won't need to do this, your mind will do it automatically, but this is a

definite way to get the skill into the muscle so you always remember to anchor.

In addition another useful practice to get into is to ask yourself three simple questions

at the start, during and near the end of every meeting.

These are:

- What is my outcome here?

- What states would help me to achieve that?

- What do I need to do next?

Write these questions out on a 4x4 card and bring it into the meeting with you so you

always have this in front of you.

By asking yourself these three questions you will quickly entrain your mind to always

remember to anchor. Try it out for yourself.

To your success,

Tom

Anchoring is skill number 1 for being able to influence others powerfully. If you would

like to use anchoring to help you excel in your next interview then you can master it

through 30 Days To Masterful NLP Anchoring. Check this product out at

One of the first areas I applied the technology of NLP was in the interview context. For

several years I taught people from all backgrounds and job types how to excel in

securing top jobs, with world leading employers in the US, UK and Ireland. It was a lot

of fun and always very cool to see the moment when attendees had the "light bulb"

come on when they got how powerful anchoring is.

So without a doubt I can tell you after hundreds and hundreds of people securing jobs

with companies like Google, Fidelity Investments, and Goldman Sachs that anchoring in

interviews can be ENORMOUSLY powerful. (And no MBA is required!)

Most people think interviewing is all about how good your CV is or how nice your work

history is. But the sad truth is it is NOT.

The number one thing to know about excelling in any interview is it is all about

PERCEPTION.

Does the employer perceive you as the kind of candidate they want for the job? Do

they perceive you as the best candidate, the kind of person who will fit in easily and so

on and so forth ...

In reality no interview, no matter what the type (including the famous Top Grading

interview process) can give an employer the true and complete picture on you ... they

still have to make a call based on what they PERCEIVE ABOUT YOU.

So this leads to the question... how do I create the perception that I am the best

candidate for the job. Well the scope of that is taught fully on a course I give called

Interview Magic For Professionals, but for now here is three useful ways.

1. BEFORE you go into the interview figure out UP FRONT,

what qualities the interview will most likely be looking for in the

ideal candidate.

Then use your language both direct and more importantly indirect (through inference)

to build a new association or ANCHOR that you are that kind of candidate.

Seed the suggestion, associate with a specific anchor and stack the anchor... which you

then fire off at key points throughout the interview.

2. Use Self Anchoring

Self Anchoring is a powerful way to anchoring ideas and states to yourself. We will be

covering it on the following days. For now realize that you will want to anchor 'good

traits' to yourself and 'unwanted traits' away from you.

3. Make the Interviewer Feel Great And Then Anchor It

Anchoring always starts with States, so in the interview remember that all LEARNING

IS STATE DEPENDENT.

This means that if the interviewer is in a poor state then everything they perceive

about you will be filtered through that poor state.

This isn't good! And can kill your interview chances right away.

Therefore make sure you get the interviewer in to a great state and keep them there.

Here are a few good question to ask:

If the interviewer seems to like there job then ask:

"You seem like the kind of person who really enjoys their job, what is it that you enjoy

most?"

Then pause... and allow them to access the state of what they enjoy the most and

when the do ANCHOR IT. How? A simple but effective way is to do a unique hand

gesture and sound at the time, which you can later call on when you want to bring back

those good feelings (perhaps at the end of the interview when you are saying goodbye :)

Another way you can make the interviewer feel great is to "steal" their anchor. We have

covered this on a previous communication and discuss and show it in depth on 30 Days

to Masterful NLP Anchoring but suffice to say that stealing and replaying a person

anchor back on themselves is one of THE most powerful ways to fire off great feelings

and great perceptions about you.

So go out and have fun using some of the techniques I've outlined above for how you

can use anchoring powerfully in your next interview or job hunting situation.

You don't even need to wait for an interview to put this into practice now, simply use

the strategies outlined above in your next coffee conversation with a friend.

You will be amazed at the results you will experience for yourself.

To your success,

Tom

There are many colourful ways to use anchoring to do everything from having ideas

associated to you, to doing covert installations.

In the previous content I shared with you various ways you can use anchoring to help

you succeed at Interviews. One of the suggestions I made was called self anchoring - or

anchoring ideas to you.

The ability to link ideas to you is very powerful and useful in all kinds of situations such

as:- at a meeting where you want to make sure you are remembered as the one with

the "good idea" and not the boss ;)

At a presentation where you want to make sure your prospect judges your offering

more kindly than your competitors.

In a sales context when you want potential customers to be motivated to buy from you.

Whatever application you can think of, self anchoring can be a very powerful strategy

to use.

Indeed when you know how to self-anchor ideas to you, it become easy to then link

certain states to you or your company.

So just how does it work?

OK, so let's look at demystify this very simple process.

In order to self anchor just do these things:

1. Start talking about a topic

2. At the key moment where you want that idea to get linked to you either point at

yourself or put your hand on your chest

3. Return your hand to its previous position

That's it!

So for example let's just saw that you are in an interview situation and you know from

asking that having someone who is on time, friendly and a good team player are all

important attributes to the role. Then you might do something DURING the interview

like this (note you don't do this just after the person has told you what is important).

So you might say:

"One of the things that I like to bring to any role is structure, it's important that people

have a clear idea of just how valuable(point to yourself) the right people on a team can

be. Being on time, doing a job well with others, and being helpful and warm to others is

key. (point to yourself naturally for each phrase)."

"You know? (nod your head)"

"I've experienced first hand people (point away to your right) who can look right but

later found out we had problems with time keeping, delivering an important result and

who were anything but friendly."

What the above example will do is link the ideas of:

- you as the right person for the job

- that you are friendly, a good team player and helpful (and inmost cases totally

unconscious to the interviewer)

- and that some people (perhaps the competition, if you had previously set that spacial

anchor up) can appear to be right but aren't!

You see these are all very powerful techniques, so PLEASE USE THEM RESPECTFULLY.

If you have never done this before, try it out in any kind of causal conversation and you

will be genuinely impressed.

When I do something like the above in a interview or communication training context,

and repeat the same process but in the inverse (link the bad things to me and the good

things to another candidate) and ask the participants to tell me who they would hire. In

every instance that I have done this, people always pick me (an imaginary candidate)

when I anchor myself and pick the other guy when I anchor the "good stuff" to them.

They do this even though the words I use are practically the same!

So what are some of the other contexts that successful communicators use anchoring?

There are lots. Everyone from "Guru's" such as Tony Robbins to leading politicians like

Bill Clinton to Barack Obama all have used self-anchoring to link powerful ideas and

desires to them.

Will you? Test it out in your next conversation and see how cool this single technique is

and how addictive and beneficial it can be.

To your success,

Tom

Language skills combined with anchoring will take your NLP skills to a whole new level.

If you'd like to make the shift to using your language skills and anchoring to really good

effect then this section of the guide will tackle more on that.​

OK, let's talk about the language. A key skill of anyone really good at NLP is they have a

very good grip on the elegant use of language. That means you can create

conversational change easily, persuade effortlessly and captivate and hold attention as

you enter your listeners.

When you take good language skills and bind them with anchoring, suddenly you go

from being a skilled NLPer to really beginning to master core aspects technologies of

the field.

One of the cool techniques that NLP is known for is the SWISH Pattern. This is where

you retrain the brain so that a person goes from one series of thoughts (say biting their

nails) to a new more resourceful desired state (seeing themselves being relaxed and

confident). This is a truly magical technique, but usually, most people learn a formal

process of using a mental "slingshot" to "Swish" the two states (present state-desired

state).

But a person skilled in anchoring and the conversational swish the technique I am

about to share with you can do both using everyday linguistic skills only.

So if you want to anchor someone to SWISH from one idea or state to another using

everyday language skills do the following:

1. Start talking about the "present state" situation, for example, this may be that they

would like to go on holiday but for x reason, they can't.

2. As they are talking it through, pick up and use one of their sentences while

introducing the magical conversational swish phrase "instead of X, think of it like this"

or "not X, but Y"

(x being their current thinking, Y being the new pattern that you want them to think)

These look like very ordinary phrases but when the person who hears them is following

along hears them it literally Swishes the REPRESENTATIONS in their mind.

So if the person says "I would love to come but I can't take the time off" you might say:

"Rather than thinking of the time off, instead think of the big the hotel suite we will

enjoy, the warm sunshine and night after night of fun, we are going to have"

Or

"It's not time you need to be focused on, but enjoying your life doing this (this being

whatever you are proposing instead).

The above two patterns will create a conversational swish in the person's mind. If you

want to use this to even great effect, what do you think I am going to suggest you do,

right at the precise moment WHEN they swish their thinking and begin to focus on the

other idea... that's right ANCHOR THEM!

When you anchor the person RIGHT AT THE MOMENT that their mind begins to swish

to the new mental pattern you can very skillfully establish a new anchor, which you can

fire off again and again to have the person to "Swish" their limited thinking to the new

the possibility you set up.

And the cool thing is you then don't need to repeat the language phrase any more, you

can have set up an auditory anchor (over the phone or in person) that you can use with

the person to swish to the new train of thought.

Of course, this technique is very powerful, (conversational swish is one of the several

advanced language techniques used by masters of NLP) particularly when you link it

with anchoring.

However, if you have someone who is presenting 'a lot of resistance' to an idea, then

you will want to use it, in connection with other NLP persuasion processes.

So the key phrase to start using is "instead of x, think of it like this" and "not X, but Y"

The final thing you will want to make sure you include is lots of colourful

presuppositions, that invite the listener into your new train of thought and give their

mind specific visual, auditory and kinesthetic things to swish too.

So to take the example from earlier you might say:

"Rather than thinking about the time off, instead think of how warm the beaches will

be and how cool the feeling of the breeze running across your chest, as we enjoy beers

under the sun umbrella's all the time enjoying the beautiful scenery..."

​

To your success,

Tom

If you are a coach, trainer or business professional you may be wondering can someone

anchor another person on a telephone?

And the answer is, most certainly and with ease.

Before I talk about one way of doing this, let's take a step back and talk about two

other things you need to know first.

About seven years ago I was working with one of the world's leading investment banks

and overheard a conversation between a trade floor support person and a network

support engineer that caught my attention. So much so that I never forgot it.

The trade floor support person was ringing this person in the networks team (who

make sure the trade floor can talk back to the trading exchange) and was screaming at

him telling the networks guy that :

"The trade floor is DOWN, we are LOSING MILLIONS OF POUNDS right now and

YOU need to fix it, now! And by the way the the connection to the Coke machine has

gone down, so can you FIX that also. Get going, the guys are going crazy down here."

This is all pretty normal stuff for trade floor melt-downs. Think of the wild scene's from

the great Eddie Murphy and Dan Aykroyd movie Trading Places, where the market floor

is going crazy.

The things that caught my attention was the Networks guy hung up the phone, his face

had gone bright red and then, (this is what shocked me) started to work on fixing the

COKE machine!!

About 30 seconds later when another networks guy heard the trading floor was down

and asked the original guy what he was doing, that he snapped out of the trance he

was in.

So let's unpack what just happened and how that relates to anchoring.

First thing to get when anchoring on the telephone is people have ONLY your voice to

help them makes pictures of what you are saying... this means they will literally be

trying to translate from the words you are saying into some reference experience, often

times a mental picture or movie.

The second thing that you need to realize is when you communicate you directionalize

the other person's mind.

So you can GUIDE a person into all manner of states and create VERY SPECIFIC

pictures, feelings and sounds inside another person's mind, once you know exactly

how. In fact you are doing this already, it is just that for most people they have no idea

how.

Thirdly in order to set an auditory anchor you just need to repeat a unique sound (it

doesn't even have to be a word, it can be a grunt or MMM if you want) at the peak of

an intense state.

In this case what was the auditory anchor?

It was the phrase DOWN along with the tone (which was one of alarm and panic).

The poor networks guy was caught off guard and got sucked into the INTENSITY (make

note of that) of the trade floor guys communication and because of the RATE the guy

was speaking, the networks guy was overwhelmed mentally.

At the peak of that experience and feeling of dread the trade floor guy anchored him,

completely unintentionally.

And after that the guys brain had gone to mush. He was in overwhelm and literally

went with the next suggestion... which was to fix the connection to the Coke machine.

To test what I had noticed, I asked the networks guy, "Has the trade floor gone

DOWN?" The guy's brain went to jelly.

It was a very powerful learning experience for me and I hope it can be for you too.

So if you want to anchor on the telephone it is easy, remember nothing happens UNTIL

we have a state. State comes first... then the anchor.

Therefore make sure you have a clear outcome.

Use your language to directionalize the communication. Where do you want it to go in

order to create the kind of states you want?

Finally once you have the state built up to sufficient intensity for your objective, then

set your unique anchor.

You will only have your voice to do this, so make sure to pick something unique and

something that will not break the state of the other person!

To your success,

Tom

Mastering Anchoring is easy when you can learn it from the comfort of your own home,

and provided clear instruction from a brilliant master trainer. If you are curious to know

more and enjoy a complete money back guarantee, then simply click on the link below

Most people, when they are learning something, want to see or experience multiple

examples before the brain can pick up and pattern "OK - this is what I need to be

looking out for". Well, perhaps one of the best examples of seeing an anchors in action

is in comedy.

Comedian's are experts at timing, pacing and eliciting powerful states from others.

That's why I put together two short video's to show people several demonstrations of

visual anchors and auditory anchors in action.

In this first video I show you an example of a great visual anchor of comedian Chris

Rock in action, as we hear him do a great skit on Michael Jackson.

In the second example from this video we see comedian Adam Sandler do an

impression of Jack Nickolson. In this example we have a great use of an auditory anchor ..

So go watch this video here:

and then COME BACK and I'll explain something important to get about anchoring...

OK, welcome back - if you've just watched the video you may be wondering how can

anchoring work so easily or no way that isn't anchoring. If you have read the various

content in this guide, then you will know that these are both very good example of

what anchoring really is.

You see many people make anchoring out to be a very complicated process ... but the

truth is when you master the secrets of anchoring you can do it anywhere, with ease.

However this is only the beginning. Mastering anchoring is not just being able to do

one or two state elicitation, it means being able to trigger off the specific sequence of

states in one or indeed hundreds of others intentionally and on cue.

OK, so what is this important thing to get about anchoring? It's that being able to

anchor is NOT something only reserved to those who are trained NLP'ers.

This is important to get, because when you GET THIS, then you will realize that

everyone, from a little infant to a highly successful business person like Donald Trump

is...

USING ANCHORING!

They may not know it, but they are anchoring themselves and others all the time. The

cool thing about those who know the secrets to anchoring in any sensory system is

that we can do this at will and whenever we want.

Let's look at another video I created showing three more examples of anchoring in

action.

This time we are going to see examples from famous mentalist and stage

performer Darren Brown, followed by motivational guru Tony Robbins (who we see fire

off 3 self-anchors) to finally a very funny sketch from a Saturday Night Live comedian

on Bush and Bill Clinton.

Before you go, if you enjoy these video's then be sure to check out 30 Days To

Masterful Anchoring. In just 30 days from now you could be creating the same

powerful results in yourself and others.

Enjoy the second video here:

​

​

To your success,

Tom

Here's What To Do Next...

You reached the end of this guide on Mastering NLP Anchoring In Any Sensory Context.

I've shared with you number of key ideas like:

• Master your ability to influence others by learning the science and art of persuasion.
  
  
• ​How to become a master of NLP Anchoring and be able to overtly and covertly be able to anchor others effortlessly​
  
  
• Becoming masterful at triggering any state you want in business context
  
  

... amongst many others.

When you know how to be able to use NLP Anchoring elegantly and effortlessly in

every communication, suddenly your power as a communicator explodes.

Based on the fact that you've got to the very end of this series, tells me that you are

somebody who really wants to develop your skills. I recommend that you check out our

course, 30 Days To Masterful NLP Anchoring, which was recorded from a 2-day live

masterclass workshop, where you learn how to be able to anchor in any sensory system

and everyday context.