IS YOUR BUSINESS DIGITAL FIRST?

These tips and steps will be revealed in the 3 hour Digital First For Business Masterclass. Also included is a FREE REVIEW of your annual Digital Marketing Plan with Alicia Whalen after completing the class.

Step 1: The Website

  • SEO Optimized for Search and Mobile.
  • All roads lead to the website. Social media should only be used as a means to drive traffic to the website - the cash register of your business.
  • Websites should be quick to download - with clear navigation to contact, buy or learn more.

Step 2: Local Search and Mobile

  • Claim your Google and Bing Business page listings.
  • Optimize all listings with images, video and ensure map placement is accurate.
  • Ensure that you have a mobile version of the website. A Mobile responsive is not good enough.

Step 3: Social Media Marketing

  • Social media is a lead generation tactic. All roads lead back to the website.
  • Choose which social media channels your ideal customer is living on. Facebook, Instagram and LinkedIn are a must for any business.
  • There is no free reach for your Facebook Business page posts. Facebook is an marketing channel that when done well can be a silver bullet tactic to reach your customers.